Análise CRM Hub: Análise CRM Hub: vaga de profissional em CRM em Remoto (em regime remoto). Salário não informado; a mediana para CRM Profissional é R$ 7.000 (Pesquisa CRM Hub). Contratação CLT / PJ.
Role Summary
The Media & CRM Analyst will manage paid media campaigns, CRM initiatives, and brand communications across digital and offline channels to drive brand visibility, lead generation, customer engagement, and conversions.
Key Responsibilities
- Execute CRM campaigns across email, SMS, WhatsApp, and marketing automation platforms.
- Manage customer databases, segmentation, and personalized communication journeys.
- Plan and optimize paid media campaigns across Meta, Google, programmatic, OOH, radio, and TV.
- Coordinate with media/creative agencies, sales teams, and dealers to align campaigns with business goals.
- Analyze campaign performance, lead quality, conversions, and customer retention.
- Support brand communications, social media, PR, influencer marketing, and website optimization.
- Monitor competitors, market trends, and brand consistency across channels.
Requirements
- Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field.
- 3+ years of experience in media, CRM, digital marketing, or brand communications.
- Knowledge of CRM platforms, paid media, Google Analytics, Tag Manager, and performance KPIs.
- Experience managing agencies, campaign budgets, and performance analysis.
- Strong analytical, communication, and project management skills.
- Proficiency in Portuguese and English.